Krit, P., Tan, M. ., & Chan, R. . (2026). CREATIVE BUSINESS INNOVATION ANALYZING THE GIG ECONOMY’S IMPACT ON THE LIVELIHOODS OF CREATIVE-PRENEURS IN SOUTHEAST ASIA. Journal of Social Entrepreneurship and Creative Technology, 3(1), 73–86. https://doi.org/10.70177/jseact.v3i1.2953